Tuesday, March 13, 2012

Chase Joins AARP and Jeff Gordon in NASCAR Sponsorship to Fight Hunger

Chase Card Services, a division of JPMorgan Chase & Co., renewed its commitment to eliminating older adult hunger in America, working with AARP and AARP Foundation on Drive to End Hunger; and a series of pass through sponsorships of four-time NASCAR Cup Series Champion Jeff Gordon and the No. 24 Drive to End Hunger Chevy for Hendrick Motorsports. This year, Chase will sponsor the No. 24 Drive to End Hunger Chevy for five 2012 NASCAR Sprint Cup Series races throughout the country.

Beginning mid-March, the AARP Visa Card from Chase logo will appear on the No. 24 Drive to End Hunger Chevy in support of Drive to End Hunger at the following races:
* Bristol Motor Speedway (March 18);
* Charlotte Motor Speedway (May 27);
* Indianapolis Motor Speedway (July 29);
* Richmond International Raceway (Sept. 8); and
* Dover International Speedway (Sept. 30).

In addition to the five-race sponsorship, Chase will again donate $0.03 for each purchase made with the AARP Visa Card from Chase, as well as $1 for each new account opened up to $2 million in 2012 to AARP Foundation for Drive to End Hunger. Through this same approach in 2011, Chase contributed nearly $2 million, equivalent to an estimated 750,000 meals for older Americans in need, to AARP Foundation for Drive to End Hunger.

Chase also sponsored Jeff Gordon's No. 24 Drive to End Hunger Chevrolet in two NASCAR Sprint Cup Series races at Richmond, Va., and Dover, Del., in 2011. Since AARP and AARP Foundation launched Drive to End Hunger in 2011, the initiative has donated more than 5.8 million meals and driven corporate and individual donor commitments with an expected value of $15.6 million.

/// AARP