Per Journal Sentinel, Fox ended its NASCAR Sprint Cup racing coverage with the FedEx 400 race on Sunday in Dover, Del.
All of the races on Fox averaged a 4.8 rating, down 4% from last year's average of 5.0 on the network. On average, an estimated 7.9 million viewers tuned in for a Sprint Cup telecast this year on Fox, compared with 8.6 million last year.
Fox points out that NASCAR Sprint Cup racing is the top-rated sport in season, beating (by 41%) the NBA playoffs on ABC, which averaged 5.6 million viewers a telecast.
NASCAR Viewership Slighty Down Compared to Last Year
Related Posts:
NASCAR Reinstates Suspended Crew MemberNASCAR has reinstated former NASCAR Sprint Cup Series crew member Jerome Frey upon his successful completion of NASCAR's Substance Abuse Policy Road… Read More
NASCAR Likely to Test Drivers for Concussions in 2014 NASCAR will likely require baseline concussion tests for all drivers in 2014.Steve O'Donnell, NASCAR's senior vice president of racing operations, s… Read More
Over Two Dozen Award Categories Up For Grabs in NASCAR As teams make final preparations to start the 2013 race season, NASCAR announced the lineup of 2013 Contingency Program sponsors for all three natio… Read More
NASCAR Launches Largest Advertising Campaign Ever Big brands break new commercials at DAYTONA 500®, and NASCAR is no exception. NASCAR will reveal a brand new creative vision – a campaign featuring … Read More
NASCAR Unveils “Air Titan™” Track-Drying Technology Less than eight months ago, NASCAR Chairman and CEO Brian France tasked the team at the NASCAR Research and Development Center in Concord, N.C., wi… Read More