Friday, November 09, 2012

Danica to Appear in Go Daddy Super Bowl Ads

Quelling speculation that Danica Patrick would have less of a role in in the company’s advertising, Go Daddy executive chairman and founder Bob Parsons announced Thursday that Patrick will appear in both of the website domain provider’s commercials during the Super Bowl.

“It was always fairly understood that Danica — she’s our spokesperson, has been in our successful Super Bowl advertising for the past (seven),” Parsons said.

“Go Daddy and Danica are a team and we’ve been a team for a long time. It would be difficult to figure out who has benefited the most from our relationship. I would think Go Daddy would have a little more. It’s been a true partnership, and I don’t see that ending any time soon.”

Patrick has been featured in the Super Bowl spots since partnering with Go Daddy in 2007. Patrick’s 10 Super Bowl ads are more than any other celebrity, and she’s done 22 commercials for Go Daddy since 2007. (Washington Post)